The SCEDC has launched the program SizeUp Sandusky County on our website, making powerful market research and business intelligence available to local businesses to help them succeed.
Local businesses can now access industry-specific and hyperlocal information to help them grow and make smarter decisions using big data analysis. The research is individually customized for each company.
By using the website service local businesses are able to:
• Rank their business performance compared to industry competitors
• Discover potential customers, suppliers and better understand their competitive landscape
• Optimize advertising to target ideal customer segments
SizeUp helps to level the competitive business playing field by providing small businesses with similar market research that typically only large corporations can afford to access by contracting multinational management consulting companies or hiring internal research analysts.
SizeUp uses big data, cloud computing, and computer algorithms to deliver custom analysis for local businesses. The data comes from hundreds of public and proprietary data sources covering firmographic, demographic, geographic, labor, wage, cost, consumer spending, transportation and more.
The SizeUp platform will also be used by the corporation staff to locate suppliers for new companies who are interested in starting or relocating their business to Sandusky County.
This new service provided by the corporation is completely free to local businesses and available anytime through the corporation's website at www.sanduskycountyedc.net or directly at sizeup.info/sanduskycounty.
A free training webinar is scheduled for 2 p.m. Dec. 1, and all Sandusky County small and medium-sized businesses and entrepreneurs are encouraged to attend.