Mastering Monday: Customer Relationship Management

Customer Relationship Management
Speaker: Dong Soo Kim, Professor at OSU
Dong Soo Kim is an assistant professor at The Ohio State University specializing in marketing & logistics.  He has completed a Bachelors Degree in Management Engineering at Korea Advanced Institute of Science and Technology, followed by completing a Master of Science degree, to then completing a Ph.D..  Dong Soo Kim has 3 publications and 6 working papers.  At The Ohio State University he teaches the following courses; Advanced Market Research (4210), Customer Relationship Management (4212), and Analytics for Macro Marketing Data (7247).